▸Creator Toolkit

Break-Even Views

Subtract non-ad revenue from production cost, floor the remaining amount at zero and multiply by 1,000 ÷ RPM.

Your numbers

Enter your numbers to see the result.

How Break-Even Views works

Subtract non-ad revenue from production cost, floor the remaining amount at zero and multiply by 1,000 ÷ RPM. Round up to whole views needed to recover that remaining cost.

A worked example

These sample values illustrate the calculation. Use your own numbers in the calculator for your result.

Example inputs
Production cost ($)
500
Expected RPM ($)
5
Sponsor revenue ($)
0
Views required
100000

Assumptions and limits

Revenue, growth and engagement depend on real-world conditions. Entered rates are assumptions rather than promises of earnings.