Podcast Ad Revenue

Estimated podcast ad revenue = downloads per episode × CPM ÷ 1,000 × ad slots × episodes.

Your numbers

Enter your numbers to see the result.

How Podcast Ad Revenue works

Estimated podcast ad revenue = downloads per episode × CPM ÷ 1,000 × ad slots × episodes. Download eligibility and actual ad fill can change earnings.

A worked example

These sample values illustrate the calculation. Use your own numbers in the calculator for your result.

Example inputs

Downloads per episode: 1000
CPM ($): 20
Ad slots per episode: 2
Episodes: 4

Estimated ad revenue: $160.00

Assumptions and limits

Revenue, growth and engagement depend on real-world conditions. Entered rates are assumptions rather than promises of earnings.